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Here Comes the Sun

Does distributed generation, led by rooftop solar panels for homes and businesses, have the potential to reshape the entire electricity business in the US?

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Recent Blog Post

Into the Wild: Shopper Technologies Come of Age

In this age of retail activation, casual interpretations of a shopper's decision making at the point-of-sale aren’t good enough. Here are two innovative research methodologies that help us better understand a shopper's "moment of truth."

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Current News and Events

The Market Research Event 2014

Monday, October 20, 2014 — Mark Willard, Market Strategies, and Mary Lee, AAA, are presenting “Revolutionizing CX: How AAA Turned Satisfied Customers into Loyal Advocates” at TMRE in Florida.

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