The following case studies are just a few examples of our successes. See how intelligent research, effective marketing strategies and impactful results helped our clients better meet the needs of their customers, earn stronger positions in the marketplace and make confident decisions to grow their organizations.
To find out more about a specific case study, or to learn how our knowledge could be applied to your business, contact us.
With online shopping increasing, traditional retail models are continually challenged. Our case study offers insight into a new consumer shopping journey.
A consumer packaged goods company needed opportunities for innovation and a positioning for a new over-the-counter cold medicine.
A home healthcare company needed fuel for innovation and development of products and services for elderly care.
A major player in the feminine care category wanted to understand the ‘gestalt' of their core consumer segments.
A CPG company with a well-established line of hair care products in Western countries was looking to break into the Russian market.
A leading manufacturer/distributor of nutrition products wanted to develop an innovation pipeline of healthy-aging products that could be leveraged to drive long-term sustainable growth within the nutrition category.
A leading direct selling company wanted to better understand the first-year experiences of its independent consumer/distributors in key global markets to increase satisfaction and retention.
A leading manufacturer of household cleaning products needed to expand the specialty cleaner category and brand trial within emerging markets.