Market Strategies International


Market Strategies International has formed strategic partnerships to offer clients added value and to support our continuous pursuit of innovative business solutions.


Dialsmith LLC was founded in 2009 as a spin-off from MSInteractive, a successful division of Market Strategies. Through the development of its popular marketing research method communications dial testing, Dialsmith provides data-driven insight, decision support and interactive audience engagement to the fields of market, media and public opinion research; litigation and trial consulting; events and meetings and education and academic research.

STG Partners

STG is the private equity partner for market-leading data, software and analytics companies. The firm brings expertise, flexibility, and resources to build strategic value and unlock the potential of innovative companies. Partnering to build customer-centric, market-winning portfolio companies, STG creates sustainable foundations for growth that bring value to all existing and future stakeholders. The firm is dedicated to transforming and building outstanding technology companies in partnership with world-class management teams. STG’s expansive portfolio has consisted of more than 30 global companies.