Consumers who are more knowledgeable about their electric utility products and services and actively manage their energy usage, have a stronger and more positive relationship with their utility than consumers who do not, according to results of the latest E2 (Energy + Environment) Study.
An organization with no connection to Market Strategies has been sending fraudulent email invitations to consumers appearing to come from Market Strategies, asking those consumers to participate in an evaluation of Western Union locations. This is a scam...
Market Strategies Qualitative is an affiliated, consultative insight boutique that builds on the company's rich legacy as one of the US' largest providers of qualitative research. Steve Wolf, former commercial director of Global Qualitative at Synovate (now Ipsos), leads the group.
Six in ten employers across the country are hoping for full repeal of the Health Care Reform Act, according to a recent study by Market Strategies. However, seven in ten employers feel there are some good parts of the law that should stay in place.
A majority of U.S. physicians are pessimistic about the impact of Health Care Reform on their practice and its ability to meet the health care needs of their patients, according to a recent study by Market Strategies International.
According to a recent study by Market Strategies International, security concerns may provide many of America's retail banks with a significant competitive advantage over other financial services, technology and telecommunications companies.
Effective March 31, Dr. Rob Stone will serve as the company's CEO and George Wilkerson will serve as President. Phil Giroux will continue in his role of CFO with oversight of the Market Strategies corporate and operations departments.
SGCC's Consumer Pulse and Market Segmentation Study finds five distinct segments based on a nationally representative survey of beliefs, behaviors and demographics conducted by Market Strategies International.
According to Wilkerson, technology is ahead of the consumer adoption curve, and there is a tremendous opportunity for companies to create loyal customers by helping them understand emerging M2M technologies and their associated benefits.