News
There's always something going on at Market Strategies International. Find out about the latest developments in our company and with our partners here.
Recent News
Security Concerns Over Mobile Payments May Give Banks Marketing Advantage with Current Customers
According to a recent study by Market Strategies International, security concerns may provide many of America's retail banks with a significant competitive advantage over other financial services, technology and communications companies.
Market Strategies International Announces New Responsibilities for Company Leaders
Effective March 31, Dr. Rob Stone will serve as the company's CEO and George Wilkerson will serve as President. Phil Giroux will continue in his role of CFO with oversight of the Market Strategies corporate and operations departments.
Market Strategies International Earns ISO 20252 Certification
Market Strategies International has achieved ISO 20252 certification after attaining the global quality standards for organizations conducting market, opinion and social research.
Consumers Like Smart Grid for More Than Just Saving Money
Average consumers find a broad spectrum of smart grid and smart meter benefits appealing, according to second-wave findings of the SGCC Consumer Pulse Study.
Most Smartphone Users Browse, Shop Online With Their Phones
Trends indicate the technology is on the verge of widespread adoption according to a recent study of 2,000 consumers conducted by Market Strategies International.
New Report Paints Detailed Portrait of U.S. Residential Energy Consumers–and What Motivates Them
SGCC's Consumer Pulse and Market Segmentation Study finds five distinct segments based on a nationally representative survey of beliefs, behaviors and demographics conducted by Market Strategies International.
Market Strategies International Honored as a Cool Place To Work
For the second time, Crain's Detroit Business has honored Market Strategies International as one of the “Cool Places to Work” in Southeast Michigan.
M2M Study Shows Nearly Half of Americans Not Interested in RFID Monitoring for Schools
According to Wilkerson, technology is ahead of the consumer adoption curve, and there is a tremendous opportunity for companies to create loyal customers by helping them understand emerging M2M technologies and their associated benefits.
New Study Reveals Which M2M (Machine-to-Machine) Solutions Americans Find Most Appealing
Consumers rate energy smart metering and health monitoring as the two most appealing M2M solutions in the marketplace, according to a national study just released by Market Strategies International.
Market Strategies Among the Largest Market Research Firms in the World
Market Strategies International is the 25th largest market research firm in the world, according to “The 2011 Honomichl Top 25 Research Report,” published annually in Marketing News.
When Informed, Consumers Show Strong Support, Acceptance of Smart Grid/Smart Meter
The first wave of the 2011 E2 (Energy + Environment) Study reveals that Americans' understanding of smart grid/meter is a “good news, bad news” story.
Market Strategies Ranked 19th Largest Market Research Firm in U.S.
Market Strategies International is the 19th largest market research firm in the U.S., according to “The 2011 Honomichl Top 50 Report,” published annually in Marketing News.
Genentech and Novartis Remain Image Leaders in Oncology and Hematology
Genentech and Novartis have the best image among oncologists and hematologists, according to Market Strategies' 2011 study.
Technology Adoption Depends on Customer Relationships
A new study by First Data and Market Strategies reveals insights to help financial institutions better serve retail banking customers.
Reg Baker Named to IJMR Editorial Advisory Board
The International Journal of Market Research (IJMR) has selected Market Strategies' president and chief operating officer, Dr. Reg Baker, to join its Editorial Advisory Board.
Six in Ten Employers Hope Health Care Reform will be Repealed
Sixty-two percent of employers hope Health Care Reform is repealed, according to the results of Health Care Reform 360, a new national study by Market Strategies International.
Few Employers are Very Familiar with Health Care Reform
As provisions of the ‘‘Affordable Health Care for America Act'' continue to come into effect, there is a tremendous need for employers across the country to learn about its impact on their businesses and employees, according to the results of Health Care Reform 360, a new national study by Market Strategies International.
Many Companies Intend to Drop Employee Coverage in 2014 as Health Care Reform Takes Full Effect
Indications point to a possible net 10 percent reduction in access to employer-sponsored health benefits as of January 2014, according to the results of Health Care Reform 360, a new national study by Market Strategies International.
Smart Grid and Smart Meter Technologies Little Understood
Seventy-nine percent of Americans claim to know little or nothing about the smart grid, while 76 percent lack knowledge or understanding of smart meters, according to results of the latest Market Strategies International E2 (Energy + Environment) Study.
Support for "Clean Coal" as Energy Source Growing
More than six out of ten Americans believe that the U.S. energy industry should increase its investments in “clean coal” power plants to meet energy demand over the next several decades.
Electric Vehicles Seen as Key to Achieving Energy Independence
Seven out of ten Americans say that it is important to expand the use of Electric Vehicles (EVs) as a way to reduce dependence on foreign oil, according to results from the latest E2 (Energy + Environment) Study.
Merchants Beware: Consumer Revolt Brewing
When asked a series of questions regarding what they would do if merchants stopped accepting various methods of payment, or introduced minimum charge amounts, many consumers' first response simply would be to “stop shopping at that merchant.”
Prediction: Consumer Conservatism Is Here to Stay
Consumers are shifting to a “pay as you go, live within your means” financial approach, according to the results of the newest research from Market Strategies International.
Lottery Dreams Aren't All About Spending Sprees
Results of Market Strategies' Consumer Financial Outlook study, conducted September 23-29, show that consumers with the good fortune to win the lottery would be conservative with their winnings and pay off their debt first.
Good News for Banks and Credit Card Companies: Consumers Are Feeling Better About Them
Results of Market Strategies' Consumer Financial Outlook study, conducted September 23-29, show that consumers' negative perceptions about banks and credit card companies seem to be easing.