Market Strategies International

Qualitative Data Collection

New methodologies and ageless tools to cultivate insights.

We have created six methodological suites to address clients' needs and expectations. Each suite contains a mix of innovative, new methodologies and ageless qualitative tools, which we combine with longitudinal streams of learning to generate consultative insight for our clients. Our senior qualitative consultants have decades of experience informing and inspiring confident business decisions for a number of the world's most famous brands, across myriad industries.