Financial Services
The financial services industry is undergoing changes that can only be described as transformative.
The Durbin Amendment has financial institutions struggling to prosper in a new, regulated environment. The tight credit market has tied the hands of lenders and borrowers, creating a vicious cycle. And technology is changing everything…from non-traditional competitors like Google and Facebook to products and services consumers around the world now demand as table stakes.
Market Strategies' financial services research consulting helps you navigate this historic time. Growth and bottom-line success depend on tapping into and effectively delivering against customer needs. Our sector-dedicated analysts combine deep industry knowledge with intelligent research to deliver insights that address the trends and issues you face every day.
Expertise
Our qualitative and quantitative expertise extends to a broad range of sectors, including:
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Retail and Commercial Banks
Consumer, affluent, private banking, small to large commercial -
Insurance Companies
Auto, property and commercial lines -
Credit Products
Mortgages, home equity, personal and commercial lending -
Payment System Card Products
ATMs, online banking, payment networks -
Investment Firms
Brokerages and intermediaries, retirement services, 401(k)s, institutional investing and investment products
Audiences
Over the years, we have also developed a keen understanding of the messages and methods that attract engaged research participants. Our financial services expertise enables us to conduct meaningful research interactions in the most intuitive ways with:
- Consumers, including high net worth individuals
- Financial services technology decision-makers
- Institutional money managers
- Financial advisors
- Business decision-makers, from small business to large organization C-suite
- Financial services technology end-users