Energy
The energy industry sits at the forefront of global consciousness, facing demands for change and a continually increasing level of complexity.
The energy market researchers at Market Strategies International provide the intelligence you need to successfully manage even the most complex energy issues, such as technology change, public opinion and policy issues, brand development, customer segmentation and evolving customer satisfaction requirements.
Our energy research consultants have a deep understanding of your industry. Through extensive experience and investment in our energy issue knowledge base, we have become a leader in the field of energy market research. Our professionals work closely with marketing scientists to achieve an optimal blend of industry knowledge and statistical rigor. Our comprehensive approach and resources give us the tools we need to design customized research—traditional and innovative—and to provide solutions that address your needs in a time-sensitive and cost-effective manner.
Expertise
Our expertise extends to a broad range of energy market research consulting services and sectors, including:
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Electric and Natural Gas Industry
Production/generation, transmission, grid management (ISOs) and distribution utilities -
Energy Innovation
Smart grid and smart meters, energy efficiency, demand response, distributed energy and renewable/green power as well as environmentalism as it impacts the industry -
Trade Associations
Electricity, natural gas and coal -
Petroleum Companies
Upstream and downstream participants
Audiences
Market Strategies has also mastered the most effective ways to reach out to and engage your research audiences. We know the best times, places and methods to elicit optimal feedback from:
- Energy decision-makers
- Consumers/residential customers
- Small and medium business customers
- Corporate/large business customers
- Energy industry executives and managers
- Opinion leaders/policy makers