Market Strategies International

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NG&E: Five Tips for Building Strong and Enduring Customer Relationships

Engagement is one of the key factors that prevents utilities from developing strong relationships with their customers. In an article written for the March 2015 edition of Natural Gas & Electric, Chris Oberle reviews 5 areas to increase customer engagement among utilities. "Oberle, C. (2015, March). Five tips for building strong and enduring customer relationships. Natural Gas & Electricity 38/8, ©2015 Wiley Periodicals, Inc., a Wiley company."

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The New Way to Market Hospitals

Hospital Brandscape, our new syndicated research study, reveals marketing opportunities in an era of consumer choice. Register for our April 8 webinar to learn how it will help your hospital stand out from the competition to get noticed.

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Current News and Events

Webinar: Unlocking Opportunity in the Institutional Marketplace

Friday, April 17, 2015 — Join Linda York, VP of Cogent Reports, on Friday, April 17 at noon for a complimentary webinar where she will share key findings from two recently released reports focused on the institutional space. The presentation will cover asset classes and product types poised for the greatest increases, key challenges and unmet needs of institutional investors and Top consideration factors being used in the selection of new asset managers.

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